SAVED BY
THE BALL


SPHERO EDU BACK TO SCHOOL CAMPAIGN 2018.

WE WANTED COMMUNICATE THAT SPHERO ROBOTS MAKE GOING BACK TO SCHOOL LESS OF A DRAG, WHILE ADDING A POP CULTURE NOD.


SO, SAVED BY THE BELL IT WAS. I ORDERED LOTS OF 90’s PROPS ON AMAZON AND RECRUITED THE TEAM TO HANG AT THE MAX. 



Campaign Concept + Copy + ACD: Julie Boyle

Campaign Art Direction and Design: Linda Le

Photography: Bryan Rowe + Michael Hartzog


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Mark